Color Variations


One-color logo

The KU logo should appear only in KU blue (PMS 293) or black. A crimson (PMS 186) KU logo outlined in white is permissible on a KU blue (PMS 293) background only to show contrast and with approval from the Director of Trademark Licensing.


Outlined logo

To show contrast, a crimson KU logo (PMS 186) outlined in white is permissible on a KU blue (PMS 293) background. The outlined logo is only acceptable with approval from the Director of Trademark Licensing.


QUESTIONS?

Visual Identity
Marketing Communications
marketing@ku.edu

Licensing and Trademark
Paul Vander Tuig
pvt@ku.edu

KU Medical Center
Donna Peck
dpeck@kumc.edu

One of 34 U.S. public institutions in the prestigious Association of American Universities
Nearly $290 million in financial aid annually
44 nationally ranked graduate programs.
—U.S. News & World Report
Top 50 nationwide for size of library collection.
—ALA
23rd nationwide for service to veterans —"Best for Vets," Military Times
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